B.A. (English-Chinese for Digital Communication)
Bachelor Degree
Free consultation for this program
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Duration
Not provided yet
Study Format
Not provided yet
No. of Student Mentors
53
Total Tuition Fees
625,000 THB
Free consultation for this program
We are ready to help you with your difficulties and processing.
Duration
Not provided yet
Study Format
Not provided yet
No. of Student Mentors
53
Total Tuition Fees
625,000 THB
Program
Key information
University
Program structure
Tuition fees
Admissions
Possible Career Pathway
Student's testimonials
F&Qs
ABOUT THIS PROGRAM
The aim of the English-Chinese for Digital Communication Program is to equip graduates with language proficiency in both English and Chinese, as well as practical skills and theoretical knowledge in digital communication. These skills allow them to function effectively in both the workplace and the increasingly interconnected communication networks driven by globalization where professionals with a keen understanding of how to leverage this convergence of technology in getting their message across are in higher demand than ever.
KEY INFORMATION
Degree
Not provided yet
Language
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Location
Bangkok, Samut Prakan
Start Date
10 November
Study Format
Not provided yet
Duration
Not provided yet
Program Highlight
Not Provided Yet
Total Semester
Not provided yet
Total Tuition Fees
625,000 THB In Total
Application deadline
Aug 2025
ABOUT UNIVERSITY
Hua Mak Campus, 592/3 Soi Ramkhamhaeng 24, Ramkhamhaeng Rd., Hua Mak, Bang Kapi, Bangkok Thailand 10240 Thailand
Asia Ranking 2025
EduRank Ranking 0
Programs
84
Students
112,152
Assumption University originated from Assumption Commercial College in 1969 as Assumption School of Business. In 1972, it became "Assumption Business Administration College" (ABAC) with approval from the Ministry of Education. It was accredited in 1975 and granted university status in 1990.
It is a non-profit institution administered by the Brothers of St. Gabriel, a Catholic religious order founded in France in 1705. The congregation has run educational institutions in Thailand since 1901. Assumption University is an international community of scholars, enlivened by Christian inspiration, pursuing truth and knowledge through interdisciplinary approaches and cybertechnology.
Vision
Assumption University of Thailand envisions itself as an international community of scholars, enlivened by Christian inspiration, engaged in the pursuit of Truth and Knowledge, and serving human society, especially through the creative use of interdisciplinary approaches and technology. It envisions its graduates as healthy and open-minded persons, characterized by personal integrity, an independent mind, and creative thinking. They are expected to be professionally competent, willing to exercise responsible leadership for economic progress in a just society, and able to communicate effectively with people from other nations and participate in globalization.
Mission
Assumption University, an International Catholic University, is committed to be the light that leads learners and its stakeholders from all parts of the world towards wisdom, Truth, and Christian values and to discover “Treasure Within” themselves. Through effective teaching and research pedagogies of international standards, along with community engagement, the University aims to form individuals to be intellectually competent, morally sound, and spiritually enriching, accountable, righteous, and service-minded citizens who excel in serving communities comprising diverse cultures.
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PROGRAM STRUCTURE
First Semester
ELE 1001 Communicative English I 3 Credits
BBA 1004 Essential Marketing for Entrepreneurs 2 Credits
BBA 1006 Essential Economics for Entrepreneurs 2 Credits
CN 1400 Introduction to Chinese 3 Credits
OR
ECD 1900 Chinese Intercultural Communication
(only for native Chinese students, or students who have certificate of HSK level 5 with score of 200)
CN 1430 Listening and Speaking in Chinese I 1 Credits
GE 1410 Thai for Professional Communication 2 Credits
OR
GE 1411 Thai Language for Multicultural Communication (for non-Thai students)
OR GE 1412 Introductory Thai Usage (for Thai students from international schools)
Total 13 Credits
Second Semester
ELE 1002 Communicative English II 3 Credits
BBA 1005 Essential Finance for Entrepreneurs 2 Credits
GE 2110 Human Civilizations and Global Citizens 2 Credits
GE 1303 Science for Sustainable Future 2 Credits
GE 2202 Ethics 3 Credits
CN 1401 Chinese I 3 Credits
CN 1431 Listening and Speaking in Chinese II 1 Credits
Total 16 Credits
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First Semester
ELE 2000 Academic English 3 Credits
BBA 1007 Data Analytics for Entrepreneurs 3 Credits
ECD 2930 English Listening and Speaking in Digital Era 3 Credits
BBA 1102 Data and Information Literacy 3 Credits
CN 2401 Chinese II 3 Credits
CN 2431 Chinese Oral Comprehension and Expression I 2 Credits
Total 17 Credits
Second Semester
ELE 2001 Advanced Academic English 3 Credits
EN 3295 English for Online Business 3 Credits
EN 3291 Intercultural Business Communication 3 Credits
BDM 3201 Digital Business 3 Credits
ECD 2902 Developing Comprehensive Chinese 3 Credits
CN 2432 Chinese Oral Comprehension and Expression II 2 Credits
Total 17 Credits
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First Semester
EN 3290 English for Entrepreneurship 3 Credits
BDM 3202 Digital Commerce 3 Credits
ECD 3931 Media Storytelling 3 Credits
ECD 3911 Progressive Chinese for Communication 3 Credits
CN 3436 Chinese Business Conversation I 3 Credits
One Concentration Course 3 Credits
Total 18 Credits
Second Semester
ECD 3932 Media Content Writing 3 Credits
BDM 3204 Enterprise Resource Planning 3 Credits
CN 3450 Introduction to Chinese Writing 3 Credits
ECD 3912 Communicative Chinese in Digital Media 3 Credits
One Concentration Course 3 Credits
One Free Elective Course 3 Credits
Total 18 Credits
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First Semester
EN 4232 Business Conversation 3 Credits
BDM 3205 Information Systems Strategy, Management, and Acquisition 3 Credits
ECD 4933 Art of Persuasion 3 Credits
ECD 4913 Trends in Chinese Digital Media 3 Credits
ECD 4934 English/Chinese Internship 3 Credits
One Concentration Course 3 Credits
Total 18 Credits
Second Semester
EN 4259 New Media Literacy 3 Credits
ECD 4935 Trends in Communicative Digitalization 3 Credits
One Concentration Course 3 Credits
One Concentration Course 3 Credits
One Free Elective Course 3 Credits
Total 15 Credits
TUITION FEES
Tuition fees
625,000 THB / In Total
Application fees
500 THB
Application fee cannot be refunded.
Available Scholarships
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ADMISSIONS PROCESS
Possible Career Pathway
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