A. General Education Courses
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Language Courses 15 Credits
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BG 1001 English I 3 (2-3-6)
BG 1002 English II 3 (2-3-6)
BG 2000 English III 3 (2-3-6)
BG 2001 English IV 3 (2-3-6)
GE 1403 Communication in Thai (for Thai students) 3 (2-3-6)
or
GE 1405 Thai Language and Culture (for non-Thai students) 3 (2-3-6)
Social Science Courses 10 Credits
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(1)Social Science required courses 7 Credits
BBA 1003 Introduction to Microeconomics and Personal Finance 3 (3-0-6)
GE 1201 Information Literacy Skills 1 (1-0-2)
or
GE 1204 Physical Education
GE 2202 Ethics 3 (3-0-6)
(2)Social Science elective Courses 3 Credits
Students are required to choose one of the following courses.
GE 1203 Society, Politics and Economics 3 (3-0-6)
GE 1205 ASEAN Ways 3 (3-0-6)
GE 2203 Art of Living 3 (3-0-6)
GE 2206 Personality Development 3 (3-0-6)
GE 2301 Lifestyles in Dynamic World 3 (3-0-6)
GE 2303 Building Brilliant Brain 3 (3-0-6)
CSX 2001 Introduction to Information Technology 3 (3-0-6)
or
ITX 3002 Introduction to Information Technology
Humanities Courses 6 Credits
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GE 1104 Thai Historical Perspectives 3 (3-0-6)
GE 2102 Human Heritage and Globalization 3 (3-0-6)
Science and Mathematics Courses 6 Credits
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GE 1302 Ecology and Sustainability 3 (3-0-6)
MA 1000 Business Mathematics and Statistics 3 (3-0-6)
B. Specialized Courses
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(1) Core Courses 30 Credits
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BAC 1601 Fundamentals of Financial Accounting 3 (3-0-6)
BBA 1001 Business Exploration 3 (3-0-6)
BBA 1102 Data and Information Literacy 3 (2-2-5)
BBA 1104 Fundamentals of Marketing 3 (3-0-6)
BBA 2001 Human Behavior 3 (3-0-6)
BBA 2102 Organization and Management 3 (3-0-6)
GE 2103 Art of Reasoning 3 (3-0-6)
GL 1101 Elements of Spoken Language 3 (3-0-6)
GL 2101 Introduction to Language 3 (3-0-6)
GL 3104 Language, Culture and Society 3 (3-0-6)
(2) Major Required Courses 45 credits
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FR 1510 French I 4 (3-2-6)
FR 1511 French II 4 (3-2-6)
FR 2512 French III 4 (3-2-6)
FR 2513 French IV 4 (3-2-6)
FR 2514 French Pronunciation 3 (3-0-6)
FR 3501 Business French I 3 (3-0-6)
FR 3512 Business Communication in French 3 (3-0-6)
FR 3514 Writing Workshop 2 (1-2-2)
FR 3530 Oral Comprehension and Expression 3 (3-0-6)
FR 3570 Translation: French-Thai (for Thai students) 3 (3-0-6)
or
FR 3532 French Conversation and Discussion (for foreign students)
FR 4502 Business French II 3 (3-0-6)
FR 4544 Reading French Media 3 (3-0-6)
FR 4573 Aspects of French-Speaking Countries 3 (3-0-6)
FR 4590 Seminar 3 (3-0-6)
(3) Major Elective Courses 9 credits
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FR 3537 Communicative Skills in French 3 (3-0-6)
FR 3539 French for Workplace Communication 3 (3-0-6)
FR 3581 French for Tourism 3 (3-0-6)
FR 3583 French for Hotel Services 3 (3-0-6)
FR 4540 Reading in Business French 3 (3-0-6)
FR 4541 Business French Internship 3 (3-0-6)
FR 4572 Translation in Business French 3 (3-0-6)
FR 4591 Selected Topics in French Studies 3 (3-0-6)
(4) Minor Courses 15 Credits
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Digital Business Management
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Minor Required Courses 15 Credits
BDM 3201 Digital Business 3 (2-2-5)
BDM 3202 Digital Commerce 3 (2-2-5)
BDM 3203 Cybersecurity 3 (2-2-5)
BDM 3204 Enterprise Resource Planning 3 (2-2-5)
BDM 3205 Information Systems Strategy, Management, and Acquisition 3 (2-2-5)
Business Economics
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Minor Required Courses 15 Credits
BEC 1401 Thinking as an Economist 3 (3-0-6)
BEC 2102 Economic Decision Making for Management 3 (3-0-6)
BEC 2303 Fundamentals of Econometrics 3 (3-0-6)
BEC 2304 Business and Economic Forecasting 3 (3-0-6)
BEC 3101 Firms, Competition and Market Structure 3 (3-0-6)
Entrepreneur and Innovation Management
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Minor Required Courses 15 Credits
BEN 3001 Entrepreneur and Innovation 3 (3-0-6)
BEN 3201 Innovation and Design Thinking 3 (3-0-6)
BEN 3202 Entrepreneurial Commercialization 3 (3-0-6)
BEN 3303 Entrepreneurial Leadership 3 (3-0-6)
BEN 4315 Family Business Management 3 (3-0-6)
Finance
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Minor Required Courses 15 Credits
BBA 2103 Corporate Finance 3 (3-0-6)
BFN 3211 Investment Strategy and Applied Valuation 3 (3-0-6)
BFN 3212 Financial Reporting and Analysis 3 (3-0-6)
BFN 3221 Business and Economic Analysis for Decision Making 3 (3-0-6)
BFN 3223 Advanced Financial Management 3 (3-0-6)
Hospitality and Tourism Management
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Minor Required Courses 15 Credits
BHT 3201 Introduction to Hospitality and Tourism Management 3 (3-0-6)
BHT 3202 Consumer Behavior in Hospitality and Tourism 3 (3-0-6)
BHT 3203 Food and Beverage Management 3 (3-0-6)
BHT 3204 Personality and Communication in Hospitality and Tourism 3 (3-0-6)
BHT 3205 Marketing in Hospitality and Tourism 3 (3-0-6)
International Business Management
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Minor Required Courses 15 Credits
BIB 3201 Cross Cultural Human Resource Management 3 (3-0-6)
BIB 3202 Export-Import Policy and Strategy 3 (3-0-6)
BIB 3203 Global Business in Practice 3 (3-0-6)
BIB 3204 International Management 3 (3-0-6)
BIB 4209 International Strategic Management 3 (3-0-6)
Insurance
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Minor Required Courses 15 Credits
BIR 3211 Risk Management and Insurance 3 (3-0-6)
BIR 3221 Property Insurance 3 (3-0-6)
BIR 3222 Casualty Insurance 3 (3-0-6)
BIR 3223 Life Assurance 3 (3-0-6)
BIR 4311 Employee Benefits 3 (3-0-6)
Marketing
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Minor Required Courses 15 Credits
BMK 3201 Consumer Behavior 3 (3-0-6)
BMK 3202 Digital Marketing 3 (3-0-6)
BMK 3203 Brand Driven Innovation 3 (3-0-6)
BMK 3204 Competitive Analysis and Strategy 3 (3-0-6)
BMK 4302 Contemporary Issues in Marketing 3 (3-0-6)
Real Estate
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Minor Required Courses 15 Credits
BRE 3201 Real Estate Business 3 (3-0-6)
BRE 3202 Real Estate Law 3 (3-0-6)
BRE 3203 Real Estate Economics 3 (3-0-6)
BRE 3204 Building Design and Construction Techniques 3 (3-0-6)
BRE 3205 Real Estate Development 3 (3-0-6)
Supply Chain Management
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Minor Required Courses 15 Credits
BSC 3201 Logistics and Supply Chain Management 3 (3-0-6)
BSC 3202 Supply Chain Innovation and Technology 3 (3-0-6)
BSC 3203 Lean Manufacturing and Agile Supply Chain 3 (3-0-6)
BSC 3204 International Transportation and Distribution Management 3 (3-0-6)
BSC 3205 Warehousing and Material Handling 3 (3-0-6)
Communication Arts
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Minor Required Courses 15 Credits
ART 1208 Computer Graphic Foundation 3 (2-2-5)
ART 2311 Photography 3 (2-2-5)
CA 1021 Introduction to Advertising and Branding 3 (3-0-6)
CA 1023 Introduction to Live Event Creation and Management 3 (2-2-5)
CA 1024 Introduction to Digital Media Communication 3 (2-2-5)
Business Chinese
Minor Required Courses 12 Credits
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CN 1400 Introduction to Chinese 3 (3-0-6)
CN 1401 Chinese I 3 (3-0-6)
CN 2401 Chinese II 3 (3-0-6)
CN 2402 Chinese III 3 (3-0-6)
Minor Elective Courses 3 Credits
Students can choose any course from the Department of Business Chinese upon completion of the prerequisites (if any).
Business English
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Minor Required Courses 12 Credits
EN 2230 Listening and Speaking 3 (3-0-6)
EN 3212 Communicative Writing Development 3 (3-0-6)
EN 3213 Business Communication in English 3 (3-0-6)
EN 4232 Business Conversation 3 (3-0-6)
Minor Elective Courses 3 Credits
Students can choose any course from the Department of Business English upon completion of the prerequisites (if any).
Business Japanese
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Minor Required Courses 12 Credits
JA 1700 Introduction to Japanese 3 (3-0-6)
JA 1701 Japanese I 3 (3-0-6)
JA 2701 Japanese II 3 (3-0-6)
JA 2702 Japanese III 3 (3-0-6)
Minor Elective Courses 3 Credits
Students can choose any course from the Department of Business Japanese upon completion of the prerequisites (if any).
Music Entrepreneurship
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Minor Required Courses 15 Credits
MB 2433 Computer Application for Musicians 3 (1-4-4)
MB 2531 Music Business 3 (3-0-6)
MB 2532 Music Industry 3 (3-0-6)
MS 1301 Musical Skills I 2 (3-2-1)
MS 1302 Musical Skills II 2 (3-2-1)
MS 2301 Musical Skills III 2 (3-2-1)
C. Free Elective Courses 6 Credits
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Students can choose free elective courses of 6 credits from any faculty in Assumption University upon completion of the prerequisites (if any).
