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Double Degree Program - MSc. Marketing of Innovative Technologies

Master Degree

Assumption University

Free consultation for this program

We are ready to help you with your difficulties and processing.

Duration

2 years

Study Format

On Campus

No. of Student Mentors

59

Total Tuition Fees

550,000 THB

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Mentor
Mentor
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+48

ABOUT THIS PROGRAM

FULL-TIME / PART-TIME STUDIES AT

ABAC, THAILAND AND

FULL-TIME STUDIES AT TOULOUSE UNIVERSITY, FRANCE


KEY INFORMATION

Degree

Master

Language

English

Location

Bangkok, Samut Prakan

Start Date

09 May

Study Format

On Campus

Duration

2 years

Program Highlight

Dual Degree

Total Semester

5

Total Tuition Fees

550,000 THB In Total

Application deadline

Aug 2025

ABOUT UNIVERSITY

Assumption University

Hua Mak Campus, 592/3 Soi Ramkhamhaeng 24, Ramkhamhaeng Rd., Hua Mak, Bang Kapi, Bangkok Thailand 10240 Thailand

Asia Ranking 2025

EduRank Ranking 0

Programs

84

Students

112,152

Assumption University originated from Assumption Commercial College in 1969 as Assumption School of Business. In 1972, it became "Assumption Business Administration College" (ABAC) with approval from the Ministry of Education. It was accredited in 1975 and granted university status in 1990.

It is a non-profit institution administered by the Brothers of St. Gabriel, a Catholic religious order founded in France in 1705. The congregation has run educational institutions in Thailand since 1901. Assumption University is an international community of scholars, enlivened by Christian inspiration, pursuing truth and knowledge through interdisciplinary approaches and cybertechnology.


Vision

Assumption University of Thailand envisions itself as an international community of scholars, enlivened by Christian inspiration, engaged in the pursuit of Truth and Knowledge, and serving human society, especially through the creative use of interdisciplinary approaches and technology. It envisions its graduates as healthy and open-minded persons, characterized by personal integrity, an independent mind, and creative thinking. They are expected to be professionally competent, willing to exercise responsible leadership for economic progress in a just society, and able to communicate effectively with people from other nations and participate in globalization.


Mission

Assumption University, an International Catholic University, is committed to be the light that leads learners and its stakeholders from all parts of the world towards wisdom, Truth, and Christian values and to discover “Treasure Within” themselves. Through effective teaching and research pedagogies of international standards, along with community engagement, the University aims to form individuals to be intellectually competent, morally sound, and spiritually enriching, accountable, righteous, and service-minded citizens who excel in serving communities comprising diverse cultures.

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PROGRAM STRUCTURE

MASTER OF BUSINESS ADMINISTRATION

Trimester 1: @AU, Thailand

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- Upper Intermediate Academic Writing Course

- Introduction to Management Information System

- Introduction to Quantitative Analysis

- Organizational Behavior

- Managerial Accounting


Trimester 2: @AU, Thailand

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- Managerial Economics

- Business Research

- Financial Management

- International Business Management

- International Marketing Management


Trimester 3: @AU, Thailand

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- Operations Management

- Marketing Management

- Strategic Management

- Digital Marketing* (Taught by Toulouse University Professor in September before departure)

- Individual Research in Management


Trimester 4 (MBA): @ Toulouse University, France

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- Consumer Behavior in the Digital World

- Innovation Management

- CRM & Sustainable Marketing

- Mission & International Study Tour

- Comparison Asian / European Culture

- Professional Development Workshops


Trimester 5 (MBA): @ Toulouse University, France

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- Company Internship (6 months anywhere in the world)

- Master thesis


Trimester6: @ AU, Thailand

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- Written and Oral Comprehensive Examination

TUITION FEES

Tuition fees

550,000 THB / In Total

Application fees

1,000 THB

Application fee cannot be refunded.

Available Scholarships

Find scholarships suited to your goals. We’ll help you with the application process to secure the support you need.

ADMISSIONS PROCESS

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APPLICATION COMPONENTS AND REQUIRED DOCUMENTS

1. A completed Application Form.

2. Two Copies of Official Transcripts Bachelor’s Degree.

3. Two Copies of Bachelor’s Degree Certificate / Diploma Certificate.

4. Four (1x1 inch size) photographs (formal attire, not in graduation gown).

5. Two Copies of Citizen ID card and House Registration (For Thai Applicants only).

6. Two Copies of Passport and Police Clearance Report (For Foreign Applicants only).

7. Two Copies of Name Change Certificate – If any


QUALIFICATIONS FOR ADMISSION

1. Eligibility for a student visa to study in France.

2. Bachelor's degree in economics/management and minimum CGPA of bachelor's degree is 2.00 on 4.00 scale and CGPA for AU-MBA or AU-MGT of at least3.00 to study at Touloer 1 Capitole University

3. Proof of good knowledge of English by the following certificates:

- TOEFL (Ibt 86) or

- CECR C1 or

- IELTS (score minimum 6.5 - Academic only) or

- GMAT 600

4. Adequate undergraduate training to do graduate work in the M.B.A. Program.

5. Good command of English.

6. Computer literacy.

Applicants who are graduates from overseas Universities will be required to provide at the time of applying and not later, certified, attested, or notarized by competent notaries, all academic documents with the seal or stamp by the Ministry of Foreign Affairs, Ministry of Education or related department.


EXEMPTION

The English entrance examination can be exempted depending on which of the following conditions you satisfy.

- A TOEFL score of (iBT) 90 or (PBT) 575 or an IELTS (Academic) score of at least 6.5 (Validation: Two years).

- A Bachelor’s degree or a higher degree from native English speaking countries (e.g. USA, Canada, UK, Australia and New Zealand).

Possible Career Pathway

The career pathway for graduates of the Master of International Business and Master of Innovation and Entrepreneurship programs is diverse and dynamic. With expertise in global business strategies, innovation management, and entrepreneurial practices, graduates are well-suited for roles such as international business consultants, strategic managers, innovation leaders, and startup founders. They can excel in positions within multinational corporations, global marketing firms, technology startups, and organizations focusing on sustainable development and innovation. The programs also provide a strong foundation for those looking to drive business transformation and create impactful solutions in a rapidly evolving global market.

STUDENT's TESTIMONIALS

FAQs

Question :

Do we have to register English or can we not the English courses?

Answer :

All students must register all English courses every semester until they have passed English 4.

Question :

For each semester, how many Business Ethic Seminar courses can I take?

Answer :

You can only take one course per semester but, you can register past Business Ethic Seminar courses that you haven’t passed. For example, in the past semester you haven’t passed BG14031. In this semester, you are able to register for BG14032 and BG14031 (the course you haven’t passed).

Question :

During the pre-registering period, how many times can I modify my schedule?

Answer :

You are able to modify your schedule up to 3 times.

Question :

How come there is a room with 60 seats but the seat availability is only 50?

Answer :

The number of seat available is appropriated by the faculty not Registrar office and is not up to the number of seats there is in a room.

Question :

Why does my friend have the status of ‘expecting to graduate’ but I don’t even though we’re in the same batch/year?

Answer :

Students expecting to graduate have had reached their expected amount of credits in the first semester and second semester of 120 credits and above. For summer terms, they must have 133 credits and above.

Question :

Are we able to register courses that have an Exam Time Conflict?

Answer :

Students that are graduating the semester they are registering their courses can have exam time conflict courses. However, that is only for students who are graduating the semester they are registering for.

Question :

Am I able to register a pre-requisite course with a course that requires the pre-requisite?

Answer :

Students that haven’t passed the pre-requisite course the semester before must pass the pre-requisite course first. For example, MGT 3907 has a pre-requisite course of English 4. Thus, you must have passed English 4 first before registering MGT 3907. - In the case where the student has to pre-register a class requiring a pre-requisite. For example, English 4 and the grade releases after you have paid for MGT 3907 you can come and delete the course afterwards during the adding period (the first two weeks once the semester opens) you will be refunded for the total amount of the course.

Question :

Where can I check the pre-requisite for a course?

Answer :

Ask your faculty’s information center - From the webpage of your faculty - In the AU Spark, once you have selected your course and section there will be details concerning the pre-requisite.

Question :

I have to register more than the allotted Credit Limits, what do I have to do?

Answer :

In the case that the credits do not exceed 22 credits, write a petition detailing the reason for registering more than the allotted credit limit and ask for the signature of the chair person or the dean. Once signed, bring the petition to the Office of Registrar during the registration period - In the case that the credits exceed 22 credits, write the petition as stated above then you must get the signature of the dean afterwards bring the petition to the vice president for academic affairs to sign, then bring the petition to the office of registrar during the registration period.

Question :

In which case do we receive a full refund for deleting a course or changing a section during the adding period?

Answer :

The course or subject is closed - When the grade is released and have not passed the pre-requisite course

Question :

I wasn’t able to register a subject in time but I’m graduating this semester (have checked the semester before) and it’s a mandatory subject, what do I have to do?

Answer :

The University Registrar has no jurisdiction to increase the seat limit the faculty has appropriated. If the student needs to register the course with that section and that section has all available seats filled, contact the faculty to increase the seat limit.

Question :

Can I register my classes from the webpage and my mobile phone app?

Answer :

It is not recommended to do so as registering from both platforms will increase the amount of strain on the registration system. There is also a chance that registering from both platforms will use up all allotted modifications to the schedule.

Question :

During what times can we modify the schedule?

Answer :

During the designated pre-registration block - Between 16.00 – 17.00 of each pre-registration day

Question :

When registering course with one instructor, once the semester begins it is another instructor that teaches the course?

Answer :

Because the faculty changes the instructor due to a variety of reasons. For example, the said instructor has resigned from his teaching role in the university without prior notice.