Marketing
Bachelor Degree
Free consultation for this program
We are ready to help you with your difficulties and processing.
Duration
4 years
Study Format
On Campus
No. of Student Mentors
63
Total Tuition Fees
695,000 THB (Approx)
Free consultation for this program
We are ready to help you with your difficulties and processing.
Duration
4 years
Study Format
On Campus
No. of Student Mentors
63
Total Tuition Fees
695,000 THB (Approx)
Program
Key information
University
Program structure
Tuition fees
Admissions
Possible Career Pathway
Student's testimonials
F&Qs
ABOUT THIS PROGRAM
In marketing programmes, students will delve into consumer behavior, market analysis, digital marketing, and strategic planning. They’ll acquire the skills needed to develop, implement, and manage successful marketing campaigns for a wide range of industries.
KEY INFORMATION
Degree
Bachelor
Language
English
Location
Thailand
Intake Start Date
Jul 2025
Study Format
On Campus
Duration
4 years
Program Highlight
Standard Program
Total Semester
8
Total Tuition Fees
695,000 THB (Approx) / in total
Application deadline
Sep 2025
ABOUT UNIVERSITY
Bangna-Trad 37, Bangkaew, Bangplee, Samutprakan 10540, Thailand Thailand
Asia Ranking 2025
EduRank Ranking 4901
Programs
13
Students
25,000
Raffles International College, Bangkok is officially accredited by Thailand’s Ministry of Higher Education, Science, Technology, and Innovation. RIC is part of Raffles Education Group, the largest private Education Provider in the Asia-Pacific Region and We are committed to developing Entrepreneurial, Creative, and Innovative Skills in Design and Business.
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PROGRAM STRUCTURE
CONCENTRATION COURSE
CONSUMER BEHAVIOR FOR MARKETING
ADVERTISING AND PUBLIC RELATIONS
BRAND MANAGEMENT
SENSORIAL MARKETING
STRATEGIC MARKETING
SERVICE AND RETAIL MARKETING
SALES AND BUSINESS SKILLS
PRODUCT AND PRICE MANAGEMENT
MARKETING RESEARCH
ELECTIVES COURSE
CROSS-CULTURAL COMMUNICATION
BUSINESS NETWORKING AND CLUSTER MANAGEMENT
DIGITAL PLANNING AND ANALYTICS
DEMAND AND SALE FORECASTING
STRATEGIC LOCATION DECISIONS
SUPPLY CHAIN RELATIONSHIP MANAGEMENT
ENTREPRENEURSHIP FOR ASEAN ECONOMIC COMMUNITY
BUSINESS COMMUNICATION AND NEGOTIATION
E-COMMERCE MARKETING MANAGEMENT
MANAGEMENT FOR AGING SOCIETY
SOCIAL ENTERPRISE MANAGEMENT
BUSINESS TRANSFORMATION MANAGEMENT
CUSTOMER RELATIONSHIP MANAGEMENT
HOSPITALITY BUSINESS MANAGEMENT
PROFESSIONAL INTERNSHIP
BUSINESS INVESTMENT ANALYSIS
SERVICE OPERATIONS MANAGEMENT
DIVERSITY IN GLOBAL MARKETING
PROJECT MANAGEMENT
GLOBAL SUPPLY CHAIN
FRONT DESK MANAGEMENT
FREE ELECTIVES COURSE
BUSINESS PROFESSIONAL SKILLS
PERSONALITY DEVELOPMENT
COMPENSATION AND PERFORMANCE MANAGEMENT
ORGANIZATION DEVELOPMENT AND CHANGE
ONLINE DIGITAL MEDIA MANAGEMENT
SETTING UP A SMALL BUSINESS OPERATION
TUITION FEES
Tuition fees
695,000 THB (Approx) / in total
Application fees
5,000 THB
Application fee cannot be refunded.
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ADMISSIONS PROCESS
AGE
- 16 years and above at the time of enrollment
4 SEMESTERS
- January / April /July / October
ACADEMIC ENTRY REQUIREMENTS
- Grade 10 graduate or High school graduate with transcript and certificate of completion/letter
Applicant with recognized national certificates as follows:
- GCE Ordinary Level
- GCSE
- IGCSE
- GED
- AP
- BTEC First / BETEC Nationals
- IB
- SAT
- Diploma
ENGLISH PROFICIENCY
- IELTS 4.5 for Advanced Diploma programmes
Copy of Passport
12 of 3×4 cm photographs for foreign student
Application Fee and FPUA of Course fee
Certified True Copy of latest educational certificates and transcripts (Original language and English translated documents)
Possible Career Pathway
- Advertising Director
- Brand Director
- Digital Marketing Director
- Internet Marketing Director
- Publicity Director
- Marketing Manager
- Project Manager
- Market Research Manager
- Product Manager
- Marketing Consultant
- Media Buyer
- P.R Consultant
STUDENT's TESTIMONIALS
FAQs
Question :
What programs does Raffles International College Bangkok offer?
Answer :
Raffles offers a variety of programs in Design, Business, and Hospitality, focusing on creativity, innovation, and practical skills.
Question :
What are the admission requirements?
Answer :
Academic Qualifications: Completion of Matthayom 6, Grade 12, or equivalent. English Proficiency: For Thai applicants, a minimum TOEFL score of 410–413 (Paper-based) or IELTS 5.0. For non-native speakers, a minimum TOEFL score of 500 (Paper-based) or IELTS 5.0.
Question :
Are there scholarship opportunities available?
Answer :
Yes, Raffles offers scholarships, including a 10% tuition fee reduction for specific intakes. Requirements may include academic qualifications, English proficiency, and a portfolio showcasing talent and skills.