Bachelor of Business Administration in Modern Trade Business Management (iMTM)
Bachelor Degree
Free consultation for this program
We are ready to help you with your difficulties and processing.
Duration
4 years
Study Format
On Campus
No. of Student Mentors
60
Total Tuition Fees
585,000 THB
Free consultation for this program
We are ready to help you with your difficulties and processing.
Duration
4 years
Study Format
On Campus
No. of Student Mentors
60
Total Tuition Fees
585,000 THB
Program
Key information
University
Program structure
Tuition fees
Admissions
Possible Career Pathway
Student's testimonials
F&Qs
ABOUT THIS PROGRAM
iMTM program at PIM leverages the expert knowledge of CP ALL PCL along with knowledge from CP Group’s own investment in shopping malls, hypermarkets, wholesale and retail businesses in Thailand and abroad. During the design of the course the program also extensively engaged with other businesses outside the CP Group of Companies that included manufacturers, retailers, wholesaler, and logistics providers. This has helped PIM design the most contemporary and comprehensive modern trade management course till date.
Modern Trade is any form of trade that uses technology to efficiently manage and operate store infrastructure in order to serve customer needs wih a variety of products and services. Currently, there is an increasing number of Modern Trade Stores for offiline and online sales. The expansion of distribution channels perfectly fulfills changes in customer lifestyle, family size, residence location and consumption.
KEY INFORMATION
Degree
Bachelor
Language
English
Location
Nonthaburi
Intake Start Date
May 2025
Study Format
On Campus
Duration
4 years
Program Highlight
Standard Program
Total Semester
8
Total Tuition Fees
585,000 THB In Total
Application deadline
Jul 2025
ABOUT UNIVERSITY
85/1 Moo 2, Chaengwattana Rd., Bang-Talat, Pakkred, Nonthaburi,11120 Thailand Thailand
Asia Ranking 2025
Data Not Available
Programs
5
Students
30,000
Panyapiwat Institute of Management, formerly known as Panyapiwat Institute of Technology, is an institute of higher education supported by the establishment fund from Suksaphiwat Company Limited. At that time, it was permitted by the Ministry of Education, with the recommendation of the Higher Education Commission, to conduct higher education instruction, according to the Private Higher Education Institution Establishment License No. 4/2550 dated March 9, 2007. It was accredited to teach for undergraduate and master’s degrees since June 1, 2007, and for doctoral degrees since October 1, 2012.
Panyapiwat Institute of Management is located at 85/1 Moo 2, Chaeng Watthana Road, Bang Talat Subdistrict, Nonthaburi Province. It has an area of 11 rai, 1 ngan, and 1 square wa. It is surrounded by various amenities, including shopping malls and government offices.
Panyapiwat Institute of Management is a specialized higher education institution that focuses on education and research in the retail business to produce graduates with academic quality and who can work in real life. The institute organizes teaching and learning in the form of learning from real experiences, Work-based Education. Therefore, all undergraduate students must train to enter the workforce alongside their studies in every semester, and receive compensation throughout their study period according to the program. Graduates from the institute have the opportunity to work with businesses in the CP ALL Public Company Limited group and other businesses.
International College of PIM was established in 2013 in response to the need for global education as an international dimension in learning and teaching methods. It promotes and fosters the role of education with an international curriculum but from Asian perspective for creating competent human resources in a dynamic global environment. The International College aims at stimulating and motivating learners and educators to approach global issues through Asian wisdom and philosophies, innovative teaching, and its work based learning pedagogy.
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PROGRAM STRUCTURE
Chinese for Communication 1
Chinese for Communication 2
GO and Thinking Skills Development
Management Foundations & Digital Transformation
Digital Marketing
Visual & Store Design
Big Data Analytics for Consumer Behaviour
New Retail
Legal Aspects of Modern Trade & e-Commerce
Customer Experience Management
Cross Border e-Commerce
Ethics, Mindfulness & Leadership
Business Negotiation *
Creativity, Innovation & Entrepreneurship *
Studies on Health & Wellbeing Business *
Studies on Fast-Moving Consumer Goods Business *
Studies on Fashion Business *
Studies on Premium & Luxury Products *
Modern Trade in Emerging Markets *
Strategic Management for Modern Trade 1
Strategic Management for Modern Trade 2
Work-Based Learning in Modern Trade Business Management 1
Work-Based Learning in Modern Trade Business Management 2
Work-Based Learning in Modern Trade Business Management 3
Work-Based Learning in Modern Trade Business Management 4
TUITION FEES
Tuition fees
585,000 THB / In Total
Application fees
Free
Application fee cannot be refunded.
Available Scholarships
Find scholarships suited to your goals. We’ll help you with the application process to secure the support you need.
ADMISSIONS PROCESS
Required Documents
- Copy of Passport
- High School Transcript
- High school Certificate
- Formal Photo
- English Proficiency IELTS score of 5.0 and above (or an equivalent to the other test i.e., TOFEL, TOEIC)
- PIM Application Form (PDF editable format)
- Have the right attitudes and ready to join Work-based Education program.
- Pass the selection process. Students will be appointed for interview upon initial screening of the application.
Possible Career Pathway
Upon graduation from the program, the graduates can work in the career of modern trade
business management at the practitioner or supporting level of work lines concerning modern
trade businesses. They can also be engaged in their own private businesses regarding modern trade
related and so on.
STUDENT's TESTIMONIALS
FAQs
Question :
What programs does PIM offer?
Answer :
PIM offers a variety of programs across multiple faculties and colleges, including bachelor's, master's, and doctoral degrees. Notably, PIM provides international programs such as the Bachelor of Business Administration in Modern Trade Business Management (iMTM), Master of Business Administration in International Business (iMBA), and Master of Engineering in Engineering and Technology (iMET).
Question :
How does PIM's work-based education model function?
Answer :
PIM's work-based education model combines classroom learning with practical work experience. Students participate in internships and real-world projects every semester, gaining hands-on experience and earning stipends. This approach ensures that graduates are well-prepared for the workforce.
Question :
What are the tuition fees and living expenses at PIM?
Answer :
Tuition fees vary depending on the program and level of study. For example, the full-time MBA program costs approximately 450,000 THB, while the part-time MBA program is around 500,000 THB. Living expenses, including accommodation, food, and transportation, are estimated to range from 8,000 to 15,000 THB per month.