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Master of Digital Marketing

Harbour.Space University@Barcelona

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Duration

1 year

Study Format

On Campus

No. of Student Mentors

71

Total Tuition Fees

22,900 EUR

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ABOUT THIS PROGRAM

Digital marketing strategies lie at the heart of every successful business in our Information Age. This Harbour.Space programme gives students the comprehensive knowledge of analytics, strategy, business, finance and creative collaboration to make businesses of tomorrow succeed.


This programme is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting- edge, innovative tools in their daily job.


Our teaching methodology is unique in combining a strong academic background in business studies, finance, accounting, marketing, and strategy with an in-depth specific digital knowledge in online video, mobile, viral, social media, and data driven marketing. You will also be a daily witness of the latest innovations from Google, Facebook, Twitter, Netflix, and other greatest technological companies.


Our professors are not academic teachers – they are accomplished digital and marketing professionals that have launched thousands of successful advertising campaigns and made many winning strategic decisions.


Upon completing our programme, you will become a digital marketing professional. You will be well-prepared to work in a sales or marketing department of a major brand, in an advertising agency, or in a media or technological company. You will know how to help brands to communicate effectively with their target audiences using the awesome benefits that emerging online technologies have brought to the world.


Students enrolled in Master's programmes at Harbour.Space University have the opportunity to receive a degree from the University of Vic - Central University of Catalonia (UVic-UCC) in Spain and/or the University of the Thai Chamber of Commerce (UTCC) in Bangkok, Thailand. Benefit from Harbour.Space University's long-term partnerships with these two reputable and dynamic accredited universities in Europe and Asia.


We welcome you to start your transformative journey at any point during the year, be it autumn, winter, spring or summer. Once you receive your acceptance letter, you can start any upcoming 3-week module in your chosen programme. All the missed modules can be easily caught up at the start of next year.

KEY INFORMATION

Degree

Master

Language

English

Location

Spain

Intake Start Date

Nov 2025

Study Format

On Campus

Duration

1 year

Program Highlight

Standard Program

Total Semester

2

Total Tuition Fees

22,900 EUR / per year

Application deadline

Nov 2025

ABOUT UNIVERSITY

Asia Ranking 2025

Data Not Available

Programs

60

Students

500

🎓 Harbour.Space is a modern university offering English-taught, industry-led programs in Barcelona and Bangkok, combining design, tech, and business.


🛠️ Students learn through real-world projects and can earn a dual degree via partnerships with UTCC and UVic-UCC.


🌍 With global campuses and hands-on learning, it prepares students for creative, high-impact careers in the digital economy.

See more

PROGRAM STRUCTURE

A focused one-year program designed for those who want to fully immerse themselves in academic study. This format builds strong theoretical and practical expertise through an intensive and comprehensive curriculum.


YEAR 1

This programme contains an extensive number of real marketing cases moving through which the students will gain a solid understanding of the decision making process in the marketing department of a real company.

All courses are electives, yet we strongly recommend students to take courses marked as core. In total 1 year Master's consist of 15 modules including 1 module of workshops & seminars, 1 client and 1 capstone projects. Our professors are not academic teachers – they are accomplished digital and marketing professionals that have launched thousands of successful advertising campaigns and made many winning strategic decisions.

Topics

  • Digital Marketing as Part of the Overall Marketing Mix
  • SEM & SEO
  • Programmatic & RTB (Audience Buying)
  • Performance Marketing
  • Social Media Marketing, Viral, And Storytelling
  • Web Analytics
  • Virtual Company Legal Environment
  • E-Commerce, CRM & Loyalty Programmes
  • Mobile & Gamification
  • Online Video
  • Digital Strategy & Digital Media Planning
  • Technical Project Management (Digital Assets)
  • Digital Media Evolution
  • Business & Finance Fundamentals
  • Advanced Digital Marketing
  • Video Blogging
  • Email Marketing
  • Crowdfunding
  • English for the Industry
  • E - Research & Surveys
  • Master Classes with Leading Practitioners
  • Growth Hacking
  • Marketing As a Job
  • Negotiations
  • Introduction To Interaction Design
  • PR & Content
  • Business, Entrepreneurship & Self Promotion
  • Selling & Presenting
  • User Experience Design
  • Introduction To Programming For Marketing Professionals
  • Programming II For Marketing Professionals
  • Data Visualisation
  • China's Internet Market
  • Big Data & Emerging Technologies
  • Capstone Project
  • Seminars & Workshops
  • Client Project


TUITION FEES

Tuition fees

22,900 EUR / per year

Application fees

125 EUR

Application fee cannot be refunded.

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ADMISSIONS PROCESS

Progress Bar

Passing an interview with the admission officer in English

Higher secondary school certificate (or provisional certificate)

Higher secondary transcripts

Personal statement

Scanned copy of passport

Possible Career Pathway

Junior Digital Manager

Social Media Manager

Email Marketing Manager

E-commerce and CRM Manager

Digital Media Planner/Buyer

Head of Digital/Chief Digital Officer

STUDENT's TESTIMONIALS

It has been such a defining experience for me as a professional and creative. In collaboration with classmates, I have built ideas into real products and designs. Harbour.Space is a home where anythin

ROBBIE SANDS

Product Designer (Interaction Design)

Harbour. Space was like a deep dive into the world of start-ups. With courses ranging from financial analysis and forecasting to understanding cap tables and go-to-market strategies, I got the full to

SERGI ROIG

CFO (Fintech)

At Harbour. Space, the classrooms aren't just led by industry experts, they're communities that empower and support each other. For me, it's more than a university, it's a sisterhood. Here, / see wome

MAY PHOO PAN

Marketing Manager (Digital Marketing)

It's never too late to embark on a new chapter or pick up fresh skills in your life. I've learned more in the past year than I did in the previous 30 because of how intense and engaging the classes ar

MIRIAM GONZÁLEZ

Lead Frontend Developer (Front-end Development)

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