Applied Master of Digital Marketing

Digital marketing strategies lie at the heart of every successful business in our Information Age. This Harbour.Space programme gives students the comprehensive knowledge of analytics, strategy, business, finance and creative collaboration to make businesses of tomorrow succeed.

This study programme includes work experience as part of the curriculum.

Choosing this degree option means alternating between academic and work terms in each study year. This programme is most suitable for students who wish to gain relevant work experience throughout their degree, which can boost your resume and give you an edge for graduate roles.

You are required to work in order to complete your study programme.

All students in this programme need to complete work placements to get their degree.

Your job placement or internship totals 50% or less of your study programme.

Harbour.Space partnered with many businesses and non-profit organisations, and employers collaborate with our students to set learning goals during their work years. We integrate your relevant work experience within a university course curriculum, awarding academic credits and focusing on the skills you want to build. Most of our industry partnerships involve matching you with a job that reflects your educational and career goals, so you gain confidence in the areas you want to work in.

Such degree programmes are commonly found at universities in the USA and Canada, known as Co-op Programmes, and at universities of applied sciences in Germany and Switzerland, referred to as Dual Studies Programmes.

You can count on our career service department for the unpaid roles provided by companies that partner with our university, whereas you can also find yourself internships that are either paid or pay less than regular full-time staff. Each company’s process is different.

As our industry partnership programmes are organised through a close collaboration between the university and companies, your work is likely to be more supervised, structured, and challenging than an internship sourced independently.

Aside from the work experience gained while studying, doing this programme can provide you with many other advantages, such as:

Career Building Skills

Having industry-relevant experience while studying provides you with a unique insight into the professional skills required to succeed in your dream job, such as resume writing, communicating with teams, and networking with like-minded professionals.

Competitive Pay

Some internship programmes pay industry-standard rates, you will know your worth when discussing salaries with future employers.

Career Options

As we allow you to work for different employers in every work term, you can explore career options, which many graduate programmes and internships do not offer. This gives you a competitive edge when applying for graduate roles, as you gain confidence in the areas you want to work in.

Feedback and Collaboration

Students are assigned to companies that have partnered with the university. This means that work roles will be assessed as a part of your degree, and you will have the unique experience of receiving feedback, reflecting on your skills, and collaborating with professionals in a way that is not offered through an independently sourced internship. The guidance provided is invaluable and can help you reflect on your professional and career goals.

Reduced Tuition Fee

Pay 50% less than for our 100% academic degrees.

Extended Time to Complete the Degree

This education option extends the overall time required to complete a degree by one year.

We welcome you to start your transformative journey at any point during the year, be it autumn, winter, spring or summer. Once you receive your acceptance letter, you can start any upcoming 3-week module in your chosen programme. All the missed modules can be easily caught up at the start of next year.

Passing an interview with the admission officer in English

Higher secondary school certificate (or provisional certificate)

Higher secondary transcripts

Personal statement

Scanned copy of passport

Junior Digital Manager

Social Media Manager

Email Marketing Manager

E-commerce and CRM Manager

Digital Media Planner/Buyer

Head of Digital/Chief Digital Officer