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Bachelor of Communication Arts in Innovative Media Production

Bachelor Degree

Bangkok University

Free consultation for this program

We are ready to help you with your difficulties and processing.

Duration

4 years

Study Format

On Campus

No. of Student Mentors

60

Total Tuition Fees

564,330 THB

Mentor
Mentor
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+48

ABOUT THIS PROGRAM

The Bachelor of Communication Arts Program in Innovative Media Production (International Program) is designed to prepare students to meet the challenges and demands in today’s world of fast changing information and communication technologies. The program aims to provide students with strong academic knowledge and specialized skill and expertise in the field of media production. 


The curriculum provides students with opportunity to develop their creativity and entrepreneurial skills with different course works and projects. Students will be encouraged to reflect new challenges and trends in innovation technology in media production beyond national level. Toward the end of the program, students will be able to develop both production and management skills to be able to compete in area of media production businesses today.


Why study this field?


Aims to develop media and content producers with emphasis on multi-platform media production covering both tradition and New Media.

Program designed to encourage students to become true media entrepreneurs for the future.

Transforms student's creativity, and versatility through an innovative approach to what the media of the future should look like.


Blends theories with hands-on experiences which will provide the students with a creative portfolio.

Hands-on experience from the first year.

Learn about media entrepreneurship and the entertainment business in addition to media production knowledge and skills.

Opportunity to work in a variety of fields .

Gain more opportunities and overseas experiences through our international academic partners

KEY INFORMATION

Degree

Bachelor

Language

English

Location

Bangkok, Pathum Thani

Intake Start Date

May 2025

Study Format

On Campus

Duration

4 years

Program Highlight

Standard Program

Total Semester

8

Total Tuition Fees

564,330 THB In Total

Application deadline

Jun 2025

ABOUT UNIVERSITY

Bangkok University

9, 1 Phahonyothin Rd, Khlong Nueng, Khlong Luang District, Pathum Thani 12120 Thailand

Asia Ranking 2025

Data Not Available

Programs

21

Students

31,110

Over the span of 60 years, we have persistently adapted to meet the demands of the times, witnessing Thailand's social evolution from its developmental era to financial bubbles, globalization, the emergence of the 3G-4G-5G eras,and beyond. Our curricula, teaching methods, facilities, technology, and environment have all undergone a profound evolution, guided by our unwavering belief in "designing the future with your own passion."


Let's journey back to the beginning.


The year 1962, or 2505 in the Thai calendar, was memorable for a number of reasons. The world was witnessing the intensifying Cold War due to the Cuban Missile Crisis. It was the year Bob Dylan took the stage in a New York club, playing "Blowing in the Wind," singing about elusive answers carried away by the wind. The year also marked the debut of the first James Bond film, 'Dr. No,' on theater screens, while the launch of the world's first communication satellite drew the world's gaze towards the stars.


In Thailand, the Cold War left its impact as the United States established a military base in Korat. It was also a year of sorrow when Hurricane Harriet struck and caused severe devastation.


But it was also on Christmas day of that year that a significant event took place—the founding of Thailand's first preeminent private educational institution, Bangkok University. Founded by Dr. Surat Osathanugrah (former chairman of the O. A. N. Photo Association and former vice president of the Thai Photographic Society) and Dr. Pongtip Osathanugrah, with Dr. Charoen Kantawong as its inaugural dean.


During that era of national development, most young individuals aspired to serve in government roles. Nevertheless, these forward-thinking pioneers recognized the pivotal role of private organizations in the country's progress. They were firmly committed to producing skilled and qualified personnel for Thailand's private sector. Ever since that historic day, the university has experienced steady growth, ultimately evolving into the prestigious institution it is today, known as 'Bangkok University' in the year 2527 (1984).


In the present day, Bangkok University stands as a distinguished institution, taking a prominent role in shaping the current era. Our commitment to cultivating generations of graduates, equipped with quality, creativity and an entrepreneurial spirit, has forged them into vital agents of progress in Thai society, adept at navigating the continuously shifting global environment.


Philosophy

Our mission is to develop Bangkok University into a creative and quality-focused educational hub. We aspire to lead tertiary education in Thailand, fostering sustainability and producing graduates with innovative thinking and entrepreneurial spirit. These graduates will create value for organizations and society, contributing ethically and morally to the creative economic ecosystem.

Resolutions

Bangkok University collaborates extensively with leading businesses and the private sector to modernize our curricula to align with market demands. We provide students with opportunities to engage in cooperative internships with prominent organizations, enabling them to acquire professional experience and readiness for future employment or entrepreneurship."

Value


Embed a ‘CREATIVE’ Culture

C = Creativity

R = Responsibility

E = Excellence

A = Agility

T = Trust

I = Internationalization

V = Vision

E = Entrepreneurial Spirit


Objective

Our mission is to develop Bangkok University into a creative and quality-focused educational hub. We aspire to lead tertiary education in Thailand, fostering sustainability and producing graduates with innovative thinking and entrepreneurial spirit. These graduates will create value for organizations and society, contributing ethically and morally to the creative economic ecosystem.


Identity

Creative Thinking, Entrepreneurial Spirit, Global Perspective.

See more

PROGRAM STRUCTURE

First Year First Semester 


IEN108 Persuasive Presentation

IGE101 Thinking Skills for Lifelong Learning

IGE102 Citizenship and Social Transformation

IGE103 Technology and Innovation for the Future

CAI101 Communication: Theories and Practices

CAI104 Digital Photography


First Year Second Semester


IEN106 The Art of Writing

IEN107 Critical Reading and Writing

IGE104 Aesthetics and Well-being for Life 

IGE106 Financial Literacy and Sustainable Development

CAI105 Art of Storytelling

CAI108 Trends in Communication Technology

CAI109 Media and Entertainment Business

IEN108 Persuasive Presentation

CAI101 Communication: Theories and Practices

CAI104 Digital Photography 


First Year Summer Semester


IGE101 Thinking Skills for Lifelong Learning 

IGE102 Citizenship and Social Transformation

IGE103 Technology and Innovation for the Future 


Second Year First Semester


IGE105 Global Alliance and Emerging Issues

IGE107 Entrepreneurial Spirit and Leadership Skills

CAI102 Media Law and Ethics

CAI103 Art of Speaking

CAI111 Creative Design Workshop

IMI203 Digital Media Foundation Techniques

CSI203 Multi-platform Narrative


Second Year Second Semester


CAI106 Marketing Communications in Digital Age

CAI107 Data Analytics and Research Design for Insightful Communication

CAI110 Digital Content Creation

IMI100 Understanding International Media Industry

IMI205 Scriptwriting

IMI312 Digital Cinematography

IGE106 Financial Literacy and Sustainable Development


Third Year First Semester


IMI202 Production Design and Visualization Workshop

IMI311 Digital Television Production

IMI201 Broadcast Performance (Major Elective)

or

IMI313 Audio Production (Major Elective)

or

IMI332 Infotainment Production (Major Elective)

CSI311 Creativity in Digital Communication

CSI313 Brand Channels and Experiences (Minor)

XXXXXX Free Elective I 


Third Year Second Semester


IMI204 Innovation and Technology for Digital Media Production

IMI314 Editing

IMI315 Directing (Major Elective)

IMI316 Color Grading and Visual Effect (Major Elective)

or

IMI331 Short-form and New Media Production (Major Elective)

CSI202 Digital Consumer for Marketing Communication (Minor)

XXXXXX Free Elective II

IEN107 Critical Reading and Writing

IEN106 The Art of Writing


Fourth Year First Semester


CAI112 Channel Planning 3 3

IMI334 Documentary and News Production (Major Elective) 3 3

IMI335 Streaming Series Production (Major Elective)


or


IMI400 Entrepreneurship in Media and Entertainment Business (Major Elective)


or


IMI402 Regional and International Innovative Media Issues (Major Elective)

CSI201 Critical and Creative Thinking (Minor) 


Fourth Year Second Semester


IMI403 Degree Project 6 6

XXXXXX Free Elective II

TUITION FEES

Tuition fees

564,330 THB / In Total

Application fees

Free

Application fee cannot be refunded.

Available Scholarships

Find scholarships suited to your goals. We’ll help you with the application process to secure the support you need.

ADMISSIONS PROCESS

Progress Bar

Preparation

With a cumulative GPA of 4 more semesters, you can apply for admission immediately.


Qualification and Required Documents

Required Documents


High school transcript and/or diploma ( Please clarify – original, copy, certified)

Must be paid by Cashier’s Check, issued by a bank, made payable to “ Bangkok University.”

A copy of your transcript from your present university/higher education institution with course descriptions. Original transcripts and course descriptions with translations from credible organizations are required.

A letter of recommendation (For scholarship application only) 


A copy of your TOEFL score with a minimum score of 500 (paper-based) or 61 (internet-based); or IELTS score with a score of no less than 5.0 in all bands (waived for native speakers of English)


A portfolio (For Computer Graphics and Multimedia Major Only)


For any certificates or transcripts not written in English or Thai, please also submit an English translation certified by the educational institution.


Qualification


For those who have completed high school in the ordinary or vocational stream or its equivalent from an education institution under the Ministry of Education’s recognition:


Admission Criteria for International Programs


1. Applicants meeting the following qualifications will be exempted from the written test and foundational study:


IB diploma holders with a minimum grade of 4 in 5 subjects.


IGCSE, GCSE, or GCE 'O' level certificate holders with a minimum of 5 subjects and passing GCE 'A' level in 3 subjects with a total of 8 subjects. Grades must not be lower than C.


GED scores of 720 or above for the new system or 3,600 or above for the old system.


2. Applicants with English language proficiency test scores meeting the specified criteria (scores valid for up to 2 years) will be exempted from the written test and foundational study:


TOEFL 500 (Paper-Based), 173 (Computer-Based), 61 (Internet-Based)


IELTS 5.0 overall and in all skills


SAT 1,000 in both critical reading and mathematics sections


Duolingo English Test (DET) 80 in all sub-scores


Pearson Test of English (PTE) at least 43 scores


BU Placement Test (BU Test)


3. Applicants without English proficiency test scores or eligible exemptions must take the BU Placement Tests for written evaluation.


4. Applicants with qualifications equivalent to high school completion both domestically and internationally must undergo the written test according to the university's regulations.


5. For applicants without English proficiency scores or those who do not wish to take the BU Placement Tests, the Preparatory English Course is available. Upon meeting the university's specified criteria, students can enroll in international programs at Bangkok University.




2. International program starting from academic year 2025 onwards


Required Documents


High school transcript and/or diploma ( Please clarify – original, copy, certified)


Must be paid by Cashier’s Check, issued by a bank, made payable to “ Bangkok University.”


A copy of your transcript from your present university/higher education institution with course descriptions. Original transcripts and course descriptions with translations from credible organizations are required.


A letter of recommendation (For scholarship application only) 


A copy of your TOEFL score with a minimum score of 500 (paper-based) or 61 (internet-based); or IELTS score with a score of no less than 5.0 in all bands (waived for native speakers of English)


A portfolio (For Computer Graphics and Multimedia Major Only)


For any certificates or transcripts not written in English or Thai, please also submit an English translation certified by the educational institution.




Qualification


Completed high school education or equivalent from an institution accredited by the Thai Ministry of Education


Completed high school education or equivalent with a foreign qualification according to the announcement of the Council of University Presidents of Thailand.


Admission Criteria for International Programs


Qualifications for Applicants Exempted from Submitting English Proficiency Test Scores and Taking Preparatory English Courses


- IB Diploma Course Results (IBCR) holders with a minimum grade of 4 in 5 subjects.


- Passing GCE 'A' level in 3 subjects with a total of 8 subjects. Grades must not be lower than C.


- GED scores of 720 or above for the new system or 3,600 or above for the old system.


- BTEC Level 3 Higher National Diploma


- Applicants who hold American, Australian, British, Canadian, Irish, New Zealand, and South African nationalities.


Applicants with English language proficiency test scores meeting the specified criteria (scores valid for up to 2 years) will be exempted from the written test and foundational study:


- TOEFL iBT score of at least 61 or 500 (Paper-Based) or 173 (Computer-Based)


- IELTS score of at least 5.0 in all bands


- SAT score of at least 500 in both Verbal and Math


- PTE score of at least 43


- Duolingo score of at least 80 in all skills


- TU-GET Computer-based score of at least 61 or Paper-based score of at least 500


- CU-TEP score of at least 70


- British Council EnglishScore of at least 400


- BU Placement Test Online score of at least 35 or Paper-based score of at least 60


Applicants without English proficiency test scores or eligible exemptions must take the BU Placement Tests for written evaluation.


Applicants with qualifications equivalent to high school completion both domestically and internationally must undergo the written test according to the university's regulations.


For applicants without English proficiency scores or those who do not wish to take the BU Placement Tests, the Preparatory English Course is available. Upon meeting the university's specified criteria, students can enroll in international programs at Bangkok University.

Possible Career Pathway

Job Opportunities


Online Content Creator

Online Influencer

Online Program Host

YouTuber / TikToker / Instagrammer

Vlogger

Live Streamer

Social Media Entrepreneur

Production

Scriptwriter

Photographer

Videographer

Director

Producer

Editor

STUDENT's TESTIMONIALS

No testimonials available just yet — stay tuned!

FAQs

Question :

What are the English language requirements for BU International?

Answer :

English-language proficiency test score report: (results are valid for 2 years) - TOEFL iBT score of at least 61 or TOEFL 500 (Paper-Based) or 173 (Computer-Based) - IELTS 5.0 overall and in all skills - SAT 1,000 in both critical reading and mathematics sections - Duolingo English Test (DET) 80 in all sub-scores - Pearson Test of English (PTE) at least 43 scores - BU Placement Test (BU Test) English-language proficiency test score report starting from academic year 2025 onwards - TOEFL iBT score of at least 61 or TOEFL 500 (Paper-Based) or 173 (Computer-Based) - IELTS score of at least 5.0 in all bands - SAT score of at least 500 in both Verbal and Math - PTE score of at least 43 - Duolingo score of at least 80 in all skills - TU-GET Computer-based score of at least 61 or Paper-based score of at least 500 - CU-TEP score of at least 70 - British Council EnglishScore of at least 400 - BU Placement Test Online score of at least 35 or Paper-based score of at least 60 *Bangkok University has a test available if you do not have a valid English proficiency test score. The English proficiency test is waived for applicants who are native speakers of English

Question :

What if I don’t have an English proficiency score?

Answer :

If you do not have an English proficiency score, you may be required to take an English language assessment offered by the university or apply for a preparatory English course.

Question :

When is the application deadline?

Answer :

Semester 1 Application Deadline: - For applicants with an English proficiency score: Before the end of July. - For applicants without an English proficiency score: Before the end of May. Semester 2 Application Deadline: - For applicants with an English proficiency score: Before the end of October. - For applicants without an English proficiency score: Before the end of August. *Please be aware that some majors may close when they reach full capacity.

Question :

How can I credit transfer?

Answer :

Answer "To initiate a credit transfer, please prepare the required documents: - Photocopy of your original transcript (both the original and English translation). - Course descriptions from your previous institution (both the original and English translation). - A photocopy of the information page of your passport. - High school or equivalent transcript and certificate (both the original and English translations, if applicable)."

Question :

When will I receive the letter of acceptance and student visa?

Answer :

You will receive the letter of acceptance after your application is approved. Once your payment is processed, the university will proceed with your student visa application. The student visa is typically received approximately 1-2 months before the start of the semester. Please make sure to complete all required steps promptly to ensure a smooth process.

Question :

Where can I find accommodation?

Answer :

Excited about joining BU, but curious about where to live, what the housing looks like and the cost? We realize that Bangkok University students come all around the world, so we put together a list of some of the options that are available for you.

Question :

Are there any scholarships available?

Answer :

Invest in Your Dreams: Discover Our Scholarships! At Bangkok University, we provide a wide range of scholarships for exceptional students excelling in diverse fields. Whether you're a creative genius, a top-performing student, an active participant, a skilled athlete, a rising star in the entertainment industry, or a committed social developer, we have scholarships tailored to suit your talents. If you believe your past accomplishments make you eligible, discover our varied scholarships here.

Question :

Do I need to have health insurance?

Answer :

Health insurance is not mandatory, but we do provide accidental insurance for our students. This insurance can provide coverage in case of accidents or emergencies, and it's a good option to consider for added protection during your studies at BU International.