Doctor of Business Administration (DBA)

This programme is designed for executives, professionals and leaders to prepare them for digital transformation, by:

• Applying innovation and technology in problem-solving-guided by Design Thinking ideals.
• Employing real-world coaching and providing an entrepreneurial outlook via our in-class and value-added activities.
• Participating in thought leadership sessions delivered by our academic staff and Industry partners.
• Learning and collaborating in a highly dynamic and interactive world-class environment.
• Future-proofing themselves and enabling them to lead digital transformation in organisations.

The Benefits of The Programme

• The APU DBA prepares you to address the challenges within an increasingly Volatile, Uncertain, Complex and Ambiguous (VUCA) digitalised world.
• The knowledge and experience gained via APU’s DBA will allow you to sharpen your skills and competencies in decision making, strategic thinking, and problem solving - be it for work or personal aspirations. The programme is also designed to enhance your research skills which can be applied to strategic formulation, policy formation and organisational risk assessment and mitigation plans.
• The APU DBA programme has a unique digital emphasis and is a technology-infused leadership programme that focuses on future-proofing leaders in a highly volatile and uncertain future.
• The Malaysian Institute of Accountants (MIA) has endorsed APU DBA to enhance and progress existing business knowledge, gaining perspective of contemporary business issues, future trends, and complex problems that require analytical skills to solve.
• Under a strategic collaboration with the Chartered Management Institute, UK, you have the exciting opportunity of enrolling for the exclusive APU-CMI Dual Certification by adding a separate CMI qualification to your APU qualification, you are really on the road to success to be truly recognised globally as a Professional Manager.

Admission Requirements

Minimum Entry Requirement

All Students

Master’s degree in related fields, or its equivalent qualification as accepted by the Senate.

Master’s degree in non-related fields as accepted by the Senate and with relevant working experience, subject to a rigorous internal assessment.

Master’s degree in non-related fields as accepted by the Senate and without relevant working experience, subject to passing pre-requisite courses.

Note: The above entry requirements may differ for specific programmes based on the latest programme standards published by Malaysian Qualifications Agency (MQA). 

Minimum English Requirements

International Students

IELTS : 6.0

• Your Career Path
• Management Analyst
• Business Consultant
• Business Research Analyst
• Market Research Analyst
• Entrepreneur
• Economist
• Professor
• Chief Marketing Officer (CM0)
• General Manager
• Analytics & Reporting Manager
• Decision Analytics Manager
• Management Consultant
• Chief Executive Officer (CEO)
• International Marketing Manager